The South Korean giant has divisions devoted to advertising, construction and weapons technology, and it runs Asia’s top theme park. It makes pretty decent cameras, too. Its new flagship model, the NX300, is the latest in its impressive range of compact system cameras. CSCs, essentially pocket-sized bodies with big detachable lenses, are enjoying a boom – a step up from compacts and rivalling DSLRs for image quality.
The NX300 is a fine example of packed features. The 20.3 Megapixel sensor performs in all conditions, has near-instantaneous autofocus and a shutter speed of 1/6000 sec; plus it can shoot video in HD, 3D and any other D. It’s fully WiFi enabled, automatically sending images to your smartphone. Its retro-futuristic styling may be a tad ostentatious, but this is a camera built for power and speed.
Central to the NX300’s outstanding imaging performance is its brand new 20.3 Megapixel APS-CMOS sensor, capable of capturing high quality detailed. Images boast sharp, life-like colors which are crisp and clear in all light conditions. The users capture beautifully balanced images in even the darkest conditions. A brand new Hybrid Auto Focus (AF) system also delivers fast, accurate phase and contrast detection, while the 1/6000 sec shutter speed and 9fps continuous shooting mode ensure you never miss a moment.
The Samsung’s unique in-house developed DRIMe IV imaging engine provides outstanding developments in speed and image quality. The DRIMe IV engine enables better color reproduction and greater noise reduction, as well as support for full 1080p HD video capture in both 2D and 3D. The NX300’s 84mm (3.31”) AMOLED screen makes capturing and reviewing your images a pleasure, while the hybrid touch screen and 5-way manual key interface is simple and intuitive to use. The tilt display makes it easier than ever to take high and low angle shots, letting you capture your world from any angle you choose.
The compact NX300 makes it simple for anyone to achieve pro-like and impressive pictures easily with minimal technical knowledge or time spent adjusting parameters. Using the camera’s Smart Mode, users can choose from 14 different settings, such as Creative Shot, Landscape, Light Trace or Action Freeze. This will automatically adjust parameters such as aperture and shutter speed in order to obtain the best shot possible for the desired situation. The NX300 also includes i-Depth, an easy and simple way to adjust the depth of an image using the NX Series’ unique i-Function system which enables users to modify camera parameters using the lens itself, adjusting the image without ever having to move off target.
The NX300’s Wi-Fi connectivity of SMART CAMERA allows users to share their cherished photos instantly and securely between their camera and smartphone. To connect a smartphone to the camera, users simply need to download the Samsung SMART CAMERA App, which is available for both Android and iOS based application markets, onto their smartphone or tablet and follow the easy steps to create a secure connection with the camera. The NX300 will be able to detect and auto-connect to the smartphone wirelessly whenever any of the SMART CAMERA features are activated. These include AutoShare; which automatically sends every high-quality photos to your smart phone for safe keeping, and Mobile Link; which allows users to select and transfer images or album from the camera directly to your smartphone. The SMART CAMERA App. also features a Remote Viewfinder function for the NX300, allowing for even more inventive and exciting photography.
The NX300’s enhanced Wi-Fi connectivity also lets users share images with friends and family directly from the camera via social networking sites using the cameras one-touch DIRECT LINK hot key. Alternatively, images can be automatically backed up or stored in the cloud through AllShare Play ensuring they are always safe and easily accessible. The Samsung 45mm 2D/3D lens opens up an exciting world of 3D imaging possibilities and is the world’s first one-lens 3D system for a consumer camera. Capable of capturing both still pictures and full 1080p HD video, the Samsung NX300 and 45mm 2D/3D lens kit have become the only compact system camera supporting both 3D still and 3D movie. The NX300 is also compatible with Samsung’s entire range of NX lenses and professional standard accessories, giving users an unparalleled range of options.