Monday, 7 January 2013

Creative Ads Using Oversized Objects

Check these awesome collection of creative ads by using oversized objects:- 

 Pepperidge Farm Soft Bread: Pole vault mat

 Mondo Pasta: Boat

To get Mondo Pasta on everyone’s mind, Jung von Matt, advertising agency from Germany created a bigger than life promotion at the the harbor. Huge  stickers of faces turned ships into permanent pasta slurpers.
 Bic Razor: Billboard

 Pantene Anti-Breakage Shampoo

 Rodenstock Eyewear: Giant Banana Peel

A sculpture made by the Berlin artist Stefan von Essen which looks like a giant banana peel, was set in various shopping malls. 

Anti-smoking: Big Smoke

A car, crushed by a 7-foot cigarette, grabbed attention for National Non-Smoking Week and the British Columbia Lung Association. The car was placed at the Vancouver Art Gallery and used let people know that each year several thousand British Columbians die from smoking-related causes, while only a few hundred die in car accidents.

 Alliance Theatre: Pick

To promote the Alliance Theatre’s production of Cuttin’ Up, a play about the culture of the African-American barber shop, BBDO Agency created a guerilla campaign based on a classic icon that figures prominently in the play – the afro pick.

 Terminix: Fries

Termites Eat 24 hours a day

  Lego: Crane

As building companies in Chile don`t work on weekends, the guys at IDB-FCB decided to use the best located cranes on one most influential places of Santiago city as an ambient for Lego. The action consisted of hanging a giant fictitious Lego block from a crane.

 Woodland: Climbing Shoes

Climbing Shoes

 Rimmel Quick Dry Nail Polish: Fast

  Nike Ball

Tibits Vegetarian Restaurant: Fork

Fresh vegetarian food

  Dulcolax: Toilet paper

Dulcolax is a stimulant laxative

 Siemens Mixer

 Lashblast Length

Extremely Long Brush. Extremely Long Lashes

 Moserbaer: USB Truck

Mega storage capacity

  McDonald’s: Pole

McDonald’s free coffee promotion

 Zwilling Knives

To illustrate, that Zwilling produce very sharp knives, a giant mock-up was placed on top of street lamp posts to create an illusion that the knife can even slice through steel.

 Formula Toothcare: Toothpicks

  Smart: Giant Bike Lock

 Alteco Super Glue: Steel Span Wire

  Oltimer Restaurants: Tunnel

Special Poster for “Oldtimer”, a big Austrian chain for motorway rest stops

 Coop’s Paints (Insurance Ad)

 Gorge Grown Farmers Market

  Nike Football

 Powerhouse Gym

 Wrigley’s Orbit Ice Mints: Fresh Breath

The installations were an instant motive of interest for photographers, intriguing many tourists; becoming an attraction of their own. 

 FedEx Kinko Office Products

 Diamonds are not rare 

  Penline Stationary: Strong Tape

 Calgary International Film Festival

Film "The Day After Tomorrow"

 Milk Anando 

Power supermen

Razor Martor Solingen

 Extremely sharp 

Rain changes everything

Not to drive in the rain, When is the rain - there are red streaks in the child as a call to slow down

 Trimmer Panasonic

 razor to remove hair from the nose

 Kill Bill 2

 Avera Health

  Zhangbei Fitness 

 Donatos Pizza

 with sm0ke


Refresh on Coca-Cola side of life

 Fitness center Silberman's


Hair dye Koleston: Color changes

No comments:

Post a Comment